Steve Jobs revolutionized today’s technological society with his Apple Inventions. Many people have visited Apple stores to express their sympathy for his passing. Some leave flowers while others simply stop by. However, one of the most ironic tributes is people are leaving sticky notes on the windows of Apple stores.
According to an article in PC Mag by Adario Strange titled “Irony: Steve Jobs Post-It Tributes Show Value of Paper in a Digital World” Strange wrote, “But what the spontaneous Apple Store tributes, with windows covered in vast paper blankets of personalized Post-It note messages from fans, inadvertently served as possibly the best advertisement for paper ever.”
Is it peculiar that people decided to pay tribute to Jobs using paper instead of digital means? I’m sure there are plenty of online tributes as well. However, I believe this is a tribute to the importance of paper in our daily lives. Even though we can take the time to sit down and write things digitally. There is something more personal about handwritten letters. It says “Hey, I took the time to sit down and write this.” I believe handwritten letters at memorials are a sincere and personal way to say goodbye.
Strange went on in the article to say, “Even more telling, the practice quickly became a global trend, with Post-It notes showing up on the windows of Apple Stores from Manhattan to London to Hong Kong, proof that the human hand still values its connection to the paper medium.”
3M recently launched an app for the iPhone and iPad called PopNotes. This app gives users the ability to leave a personalized digital post-it note. According to Post-It’s website, users can choose post-it notes in nine different colors and can either type or write the note. Users can also set reminders for certain locations. For example, when they walk into the grocery store, they can set a post-it note reminder to pop up on their phone that says, “Get milk and eggs.”
Even though this app is extremely useful, it just goes to show that the paper Post-It Notes are still extremely popular. For more information on the history of Post-It Notes, visit my previous blog post or visit Post-It’s Website.
What are your thoughts? Do you think paper will continue to play a vital role in today’s society or do you think paper-based communication is slowly going away?

